WTF is an NFT?

Non-Fungible Token is a unique and non-interchangeable unit of data stored on a digital ledger. NFTs can be used to represent easily-reproducible items such as photos, videos, audio, and other types of digital files as unique items. They utilize blockchain technology to establish verifiable and public proof of ownership. NFTs are necessary because of their built-in ability to create ownership and value.

Why NFT?

As an NFT, the membership becomes an asset to the token holder, which can later be sold, transferred or leased to others on the secondary market. By utilizing NFT's, brands are able to provide special experiences, opportunities & discounts to token holders to create a loyal membership community. NFTs create new modernistic financial models, which allow you to deliver an even more exceptional and sustainable product for years to come.

Why Now?

As digital assets continue to grow in popularity, it becomes more important to determine what’s useful and what’s useless. Consumer acceptance of blockchain is at an all time high with nearly all major industries now having several years under their belts of experimenting with this technology. NFTs put value on the intangible and enable creators to bypass middlemen to sell directly to consumers, creating a major drop in their user-acquisition costs. The utility of NFTs now outweighs the speculation that initially surrounded them.

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